Privacy Policy
This Privacy Policy explains how 777ads collects, processes, stores, shares and protects your personal data when you access and use our platform. We are committed to handling your information with transparency, integrity and in accordance with applicable data-protection principles. Please read this document carefully before registering an Account or submitting any personal information.
How 777ads Protects Your Data
These cards highlight our core data-protection principles. They do not replace the full policy below. Read every section before submitting personal information to 777ads.
All data exchanged between your device and 777ads is transmitted over HTTPS with 256-bit SSL encryption. Your login credentials, KYC documents and financial information are protected in transit at all times.
777ads does not sell, rent or trade your personal data to third-party advertising networks or data brokers. Sharing with service providers is strictly limited to what is necessary for platform operation, compliance and fraud prevention.
You have the right to access, correct, export or request deletion of your personal data, subject to legal and compliance retention requirements. Submit a data-rights request via the contact details in Section 12 of this Policy.
777ads uses cookies and similar technologies for session management, analytics and platform performance. Cookie categories and management options are described in Section 9 of this Policy. You can adjust browser settings to control cookie acceptance.
Identity documents submitted for KYC are processed through a secure HTTPS verification portal only. Documents are stored in encrypted form and accessed only by authorised compliance personnel on a need-to-know basis.
Marketing communications — including promotional emails and SMS notifications about bonuses, sports events or new game launches — are sent only where you have provided consent. You can withdraw consent and unsubscribe at any time through your Account settings.
- 1. Introduction
- 2. Definitions
- 3. Data Controller
- 4. Data We Collect
- 5. How We Collect Data
- 6. Purposes & Legal Basis
- 7. Data Sharing & Disclosure
- 8. International Data Transfers
- 9. Cookies & Tracking
- 10. Data Retention
- 11. User Rights
- 12. Data Security
- 13. Children & Minors
- 14. Third-Party Links
- 15. Policy Amendments
- 16. Contact Us
777ads ("the Platform", "we", "us" or "our"), accessible at https://777ads.cam, operates as an English-language online gaming information and betting platform primarily serving users in Pakistan and other English-speaking markets. We are committed to protecting the privacy and personal data of every individual ("User", "you", "your") who accesses the Platform.
This Privacy Policy describes the categories of personal data we collect, the purposes for which we process it, the legal basis for that processing, how long we retain it, who we may share it with and the rights available to you in respect of your personal data.
This Policy forms part of our overall legal framework alongside the Terms & Conditions (available at /terms-conditions) and the Responsible Gambling Policy (available at /responsible-gambling). By registering an Account on 777ads or continuing to use the Platform after this Policy is published or updated, you acknowledge that you have read and understood its contents.
Note for Pakistani Users: Pakistan does not currently have a comprehensive standalone data-protection statute equivalent to the EU's GDPR. 777ads applies internationally recognised data-protection principles as a baseline. Nothing in this Policy constitutes legal advice regarding Pakistani law. References to payment providers such as Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah are made as familiar local context only and do not imply any data-sharing arrangement with those providers unless explicitly stated.
For the purposes of this Privacy Policy, the following definitions apply:
- "Personal Data" means any information relating to an identified or identifiable natural person — including name, date of birth, email address, mobile number, residential address, national identity number (such as CNIC), IP address and financial account details.
- "Processing" means any operation performed on personal data, including collection, recording, storage, adaptation, retrieval, consultation, use, disclosure, erasure or destruction.
- "Data Controller" means the entity that determines the purposes and means of processing personal data — in this case, 777ads.
- "Data Processor" means a third party that processes personal data on behalf of the Data Controller under a contractual arrangement.
- "KYC Data" means identity-verification documents and supporting information collected during the Know Your Customer process, including CNIC or passport images, proof-of-address documents and liveness-check recordings.
- "Cookies" means small text files placed on your device by the Platform to enable session management, analytics and preference storage.
- "Consent" means a freely given, specific, informed and unambiguous indication of agreement to the processing of personal data for a stated purpose.
777ads, operating the Platform at https://777ads.cam, acts as the Data Controller in respect of personal data collected from Users of the Platform. 777ads determines the purposes for which personal data is processed and the means by which that processing takes place.
Where 777ads engages third-party service providers — such as payment processors, identity-verification providers, analytics platforms or customer-support tools — those providers act as Data Processors under contractual agreements that impose data-protection obligations consistent with this Policy.
For all privacy-related enquiries, requests or complaints, Users may contact 777ads at the address specified in Section 16 of this Policy.
777ads collects the following categories of personal data, depending on the nature of your interaction with the Platform:
| Data Category | Specific Data Points | When Collected |
|---|---|---|
| Identity Data | Full name, date of birth, gender, nationality, CNIC or passport number, selfie/liveness check image | KYC verification |
| Contact Data | Email address, mobile phone number, residential address (including city — e.g., Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan, Peshawar) | Registration & KYC |
| Financial Data | Deposit history, withdrawal history, PKR account balance, payment method identifiers (not full card or bank account numbers) | Transactions |
| Technical Data | IP address, device type, browser type and version, operating system, screen resolution, session timestamps | Automatic — all sessions |
| Usage Data | Pages viewed, games played, bets placed, features accessed, time spent per session, click-path data | Automatic — all sessions |
| Communications Data | Live chat transcripts, email correspondence, support ticket contents | When contacting support |
| Marketing Preference Data | Opt-in/opt-out status for email, SMS and push notifications | Registration & Account settings |
We do not intentionally collect sensitive personal data (such as health information, religious beliefs or political opinions) unless it becomes unavoidable in the context of a legal obligation or a compulsory regulatory filing. Where such data is inadvertently received, it will be deleted promptly.
You provide data directly when you register an Account, complete the KYC verification flow, make a deposit or withdrawal, contact our support team, opt in to marketing communications or submit a data-rights request.
When you visit the Platform, technical and usage data is collected automatically through server logs, cookies, analytics SDKs and similar technologies. This includes your IP address, device identifiers, session data and browsing behaviour within the Platform.
We may receive personal data from third-party identity-verification providers, fraud-detection services and, where relevant, publicly accessible sources used for AML screening. Data received from third parties is handled in accordance with this Policy and applicable data-protection requirements.
KYC Document Security Reminder: Identity documents — such as your CNIC or passport — must be submitted only through the official 777ads HTTPS-secured verification portal. Never send sensitive documents via WhatsApp, unencrypted email, Telegram or any other unverified channel. 777ads support staff will never request your documents outside the secure verification flow.
777ads processes personal data only for legitimate, defined purposes and on a recognised legal basis. The principal purposes and corresponding legal bases are set out below:
Processing your identity, contact and financial data is necessary to create and maintain your Account, process deposits and withdrawals in PKR, apply bonuses and provide the core features of the Platform. Without this processing, we cannot provide the service.
KYC and AML checks are required under applicable licensing and anti-money-laundering obligations. This processing is mandatory and cannot be waived by individual consent.
We process technical and usage data to detect and prevent fraudulent activity, multi-accounting, bonus abuse, unauthorised account access and other security threats. This processing is carried out on the basis of our legitimate interest in maintaining a secure, fair platform for all users.
We monitor betting and gaming patterns — including deposit frequency, session length and loss trajectories — to identify potential problem-gambling indicators. This processing enables us to prompt users to consider responsible-gambling tools and to action self-exclusion or limit requests promptly.
Aggregated and pseudonymised usage data is analysed to improve Platform performance, content relevance and user experience — for example, optimising the mobile experience for devices commonly used across Pakistan's major cities or improving the speed of live cricket-odds pages during PSL match days.
Where you have expressly opted in, we use your contact data to send promotional communications about bonuses, new game launches, sports-betting offers related to Pakistan cricket, ICC events and other relevant content. You may withdraw consent at any time through Account settings or by following the unsubscribe mechanism in any marketing message.
777ads does not sell, rent or commercially exploit your personal data. We may share personal data with the following categories of recipients, strictly on a need-to-know basis and subject to appropriate data-protection contractual safeguards:
- Identity Verification Providers: Third-party KYC/AML service providers that process identity documents and perform age and identity checks on our behalf.
- Payment Processing Partners: Entities that facilitate deposit and withdrawal transactions. Payment-provider references (Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank, Bank Alfalah) on the Platform are contextual only — actual payment-data processing depends on the providers available at the time and is governed by those providers' own privacy policies.
- Analytics and Technology Providers: Platforms that assist with session analytics, Platform performance monitoring and fraud detection — operating as Data Processors under contractual agreements.
- Customer Support Tools: Live-chat and helpdesk software providers that process support-ticket and chat-transcript data on behalf of 777ads.
- Regulatory and Law Enforcement Authorities: Where required by applicable law, court order, regulatory demand or to prevent or report suspected illegal activity, including fraud, money laundering or underage gambling.
- Business Successors: In the event of a merger, acquisition or sale of all or part of the 777ads business, personal data held on registered Users may be transferred to the successor entity, subject to equivalent data-protection protections.
We do not share personal data with third-party advertising networks for behavioural advertising purposes without explicit consent.
777ads operates internationally and may transfer personal data to, or access it from, servers and service providers located outside Pakistan. Where personal data is transferred to jurisdictions that may not have data-protection laws equivalent to those applicable in your country of residence, we implement appropriate safeguards, which may include:
- Contractual clauses binding recipients to data-protection standards consistent with this Policy;
- Technical measures such as encryption in transit and at rest;
- Access controls limiting data access to authorised personnel only.
By using the Platform, you acknowledge that your personal data may be processed in countries other than Pakistan. Where you have concerns about international transfers, please contact us using the details in Section 16.
777ads uses cookies, web beacons, pixel tags and similar tracking technologies to deliver, maintain and improve Platform functionality. The following categories of cookies are used:
Essential for the Platform to function. They include session authentication cookies that keep you logged into your Account and security tokens that protect against cross-site request forgery. These cannot be disabled without breaking core Platform functionality.
Used to collect aggregated, pseudonymised data about how Users interact with the Platform — pages visited, session duration, navigation paths and error occurrences. This information is used solely to improve Platform performance and content. Analytics data is not linked back to individual User identities for marketing purposes.
Store User preferences such as language settings, odds display format and session timeout preferences to improve the experience across repeat visits.
Where you have provided consent, marketing cookies may be used to present relevant promotional content within the Platform. You may withdraw consent for marketing cookies at any time through your browser settings or the Platform's cookie-management interface.
Most web browsers allow you to control cookie acceptance through browser settings. Disabling strictly necessary cookies may impair your ability to use the Platform. For further information on managing cookies, consult your browser's help documentation.
777ads retains personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable legal, regulatory and compliance obligations. The general retention principles applied are:
- Account Data: Retained for the duration of your Account's active status plus a post-closure period as required by applicable AML and financial record-keeping obligations — typically five (5) to seven (7) years.
- KYC Documents: Retained for the period required under applicable AML and identity-verification regulations from the date of verification or Account closure, whichever is later.
- Transaction Records: Financial transaction records (deposits, withdrawals, bonus activations, wager histories) are retained in accordance with financial record-keeping obligations — typically five (5) years minimum.
- Support Communications: Live chat transcripts and email correspondence are retained for a period of up to three (3) years from the date of the interaction, unless a longer period is required for an ongoing dispute or regulatory enquiry.
- Analytics Data: Pseudonymised session and usage data is retained in aggregated form for up to two (2) years for platform-improvement purposes.
- Marketing Preference Data: Opt-in records are retained for the duration of consent plus a reasonable period thereafter as evidence of the consent given. Opt-out records are retained indefinitely to prevent re-contacting individuals who have unsubscribed.
Upon expiry of the applicable retention period, personal data is securely deleted or irreversibly anonymised.
Subject to applicable law and the legitimate interests and legal obligations of 777ads, Users have the following rights in respect of their personal data:
Request a copy of the personal data we hold about you, along with information about how it is processed and with whom it has been shared.
Request correction of inaccurate or incomplete personal data held about you. You can update most contact information directly within your Account settings.
Request deletion of your personal data where it is no longer necessary for the purpose collected, where you withdraw consent or where processing is unlawful — subject to legal retention obligations.
Request that we limit how we use your data in certain circumstances — for example, while the accuracy of data is contested or while a legitimate-interest assessment is under review.
Where technically feasible, receive your personal data in a structured, commonly used and machine-readable format to transfer to another service, where processing is based on consent or contractual necessity.
Object to processing carried out on the basis of legitimate interest, including direct marketing. Where you object to marketing, we will cease that processing immediately.
To exercise any of the above rights, contact us using the details provided in Section 16. We will respond to valid requests within a reasonable timeframe (ordinarily 30 days). We may need to verify your identity before processing a data-rights request to prevent unauthorised access to another User's data.
Where we are unable to comply with a data-rights request due to a conflicting legal obligation, we will explain the reason in our response.
777ads implements a range of technical and organisational security measures to protect personal data against unauthorised access, accidental loss, alteration, disclosure or destruction. These measures include, but are not limited to:
- 256-bit SSL/TLS encryption for all data in transit between your device and our servers.
- Encryption at rest for sensitive personal data, including KYC documents and financial records.
- Role-based access controls limiting employee access to personal data on a strict need-to-know basis.
- Regular security audits and vulnerability assessments of Platform infrastructure.
- Incident response procedures for detecting, reporting and managing personal data breaches.
- Staff training on data-protection obligations and secure data-handling practices.
Notwithstanding the above measures, no internet-based transmission or storage system is entirely immune from security risk. Users are responsible for maintaining the security of their own Account credentials, including choosing a strong unique password and not sharing it with third parties.
Security Alert: 777ads will never ask you for your password via email, live chat or any other channel outside the secure Account login page. If you receive a communication purporting to be from 777ads that requests your password or sensitive financial credentials, treat it as a phishing attempt and contact support immediately at [email protected].
The 777ads Platform is strictly for adults aged 18 years or older — or the higher minimum age required by the applicable operator license jurisdiction. 18+ We do not knowingly collect personal data from individuals under the minimum age threshold.
If you believe that a minor has accessed the Platform or provided personal data to 777ads, please contact us immediately at the address in Section 16. Upon confirmation, we will take immediate steps to delete the minor's data, terminate the Account and, where required, notify relevant authorities.
We recommend that adults sharing devices with minors use parental-control software to prevent children from accessing gambling websites, including 777ads. Age-verification checks during KYC are a mandatory safeguard, but technical controls at the household level provide an additional protective layer.
The 777ads Platform does not embed external links to third-party websites as a general practice. However, to the extent that the Platform references third-party services — such as game providers, data-feed suppliers or payment-infrastructure partners — those third parties operate under their own privacy policies, which 777ads does not control.
777ads accepts no responsibility for the data-handling practices of third-party providers whose services are accessed in connection with Platform functionality. Users are encouraged to review the privacy policies of any third-party service they interact with.
777ads reserves the right to update, amend or replace this Privacy Policy at any time. Material changes will be communicated to registered Users via email notification or a prominent notice on the Platform prior to the changes taking effect.
The "Last Updated" date displayed at the top of this page reflects the most recent revision. Your continued use of the Platform after any amendment constitutes acceptance of the revised Privacy Policy. If you do not agree to a material amendment, you should cease using the Platform and, if you wish, request Account closure and data deletion in accordance with Section 11.
We recommend reviewing this Policy periodically, particularly before providing additional personal data or consenting to new processing activities.
For any privacy-related queries, data-rights requests, consent withdrawals, data-breach notifications or general questions about how your personal data is handled by 777ads, please contact our support team using the following details:
Email: [email protected]
Our support team is available 24 hours a day, 7 days a week via live chat on the Platform. Data-rights requests submitted by email will ordinarily receive a substantive response within 30 days. Complex requests involving large volumes of data or requiring third-party co-ordination may take longer, in which case we will notify you of the extended timeframe.
The email address above is displayed as plain text only and is not a clickable link. Type the address manually into your email client. Do not send sensitive identity documents or financial information by unencrypted email — use only the secure HTTPS verification portal within your Account settings for KYC submissions.
Questions About Your Privacy?
Our support team can answer data-related queries 24/7. You can also read our full Terms & Conditions or visit the FAQ for quick answers on account and data topics.